| For past generations, as our grandparents and possibly | | | | Increasingly over the past couple of decades, we are |
| even parents will testify, tradition dictated that women | | | | more inclined to buy silver necklaces than ever, |
| were generally given gold jewellery as gifts. | | | | perhaps as a result of silver's and white gold's |
| Presumably such a tradition had its roots in the | | | | newfound place in vogue. |
| connotations of wealth and grandeur that were more | | | | Fashion and celebrity are, of course, driving this trend. |
| associated with gold than silver: after all gold is more | | | | More celebrities, or perhaps their stylists, have awoken |
| expensive. However, today more people than ever | | | | to the dawning realisation that in fact silver sometimes |
| are bucking the trend for gold and it is the accepted | | | | just looks better. The one size fits all, universal |
| and done thing to buy silver necklaces and other | | | | approach to jewellery has gone. Nowadays everyone |
| jewellery for loved ones. | | | | knows that with some complexions and hair colours, |
| There was a time, or so I am lead to believe, when it | | | | silver simply looks better. That's why more people with |
| would have been considered either a slight or a poor | | | | dark complexions and hair are wearing silver. Proof if |
| reflection on a man's wealth and generosity to but | | | | you need it comes from Cheryl Cole who publically |
| silver necklaces for a lady. Not so today. People | | | | lamented the fact that her yellow gold wedding ring |
| appear to be less concerned with maintaining | | | | didn't complement many outfits! |
| appearances and projecting an image of wealth than | | | | So if you haven't already caught on to the trend to |
| before. That's not to say society is any less shallow: | | | | buy silver necklaces instead of gold, where have you |
| it's merely fashion instead of what other people will | | | | been? Silver is the new gold, and it appears to be |
| think that governs our choice of jewellery these days. | | | | staying that way. |